Yikes!
Celebrity Big Brother has only been on TV for a few days, but people are already losing interest. The show has recorded the lowest viewing figures in its history, with less than two million people tuning in for the first show of the series on Tuesday night.
According to Overnight TV, a company which analyses UK television ratings, Celebrity Big Brother attracted just 1.8 million for the launch show. Just to put it into context, last year’s summer show pulled in 2.36 million.
It may not seem like a huge drop, but in TV land it is. It’s reportedly the first time the show has dropped below the two million mark.
#CelebrityBigBrother started with 1.8m/10.8% – first time that #CBBUK has debuted below 2m. #CBB https://t.co/K2RW99UzeM
— overnights.tv (@overnightstv) August 2, 2017
The reason for the decline in viewers was because of two other shows which were broadcast at the same time, Old People’s Home for 4-Year-Olds on Channel 4 and In The Dark on BBC One.
They had 2.1 million and 3.9 million viewers respectively on Tuesday night.
#OldPeoplesHome4yo had a great performance in Ch4, beating #CBB: 2.1m/10.7%, over benchmark for all age bands @CPLProductions
— overnights.tv (@overnightstv) August 2, 2017
#InTheDark finished and won the final 9pm slot with 3.9m / 20.4% @dannybrocklehur @MyannaBuring @BattRatters. https://t.co/K2RW99UzeM
— overnights.tv (@overnightstv) August 2, 2017
