Another example of legal action only drawing more attention to the issue.
Paris Saint-Germain have managed to drag themselves into a legal row with rapper M.I.A. after she altered one of the club’s jerseys to wear in a music video.
In the English artist’s video for Borders, a song focused on the ongoing refugee crisis, she is seen wearing a PSG shirt with the sponsor changed from Fly Emirates to Fly Pirates.
M.I.A. tweeted out an image of a legal letter received by her record company, Universal Music, last month, which demands the end of any broadcasting of images or videos containing the jersey.
“We consider that the use of our brand and image in a video clip denouncing the treatment of refugees is a source of discredit to our club and distorts its public communication policy,” the club said.
“By causing us an image prejudice you have unduly taken advantage from the considerable reputation of our club.”
https://twitter.com/MIAuniverse/status/686495194255126528?ref_src=twsrc%5Etfw
To demonstrate how seriously she is clearly taking the request, M.I.A then tweeted out a picture of herself in the jersey, and she has received plenty of support from Twitter followers.
https://twitter.com/MIAuniverse/status/686501708869013504
https://twitter.com/not_akdutta/status/686535075253452800
The PSG lawyers have zero chill and way too much time. Fuck 'em! https://t.co/e7SWyIcbXH
— Hendrik Jasnoch (@hjasnoch) January 11, 2016
https://twitter.com/soybeatrix/status/686522611975630849
@MIAuniverse now you should design n sell thousand of tees like that to protest! I'd buy one 4 shore!
— stefano stefanini (@poshvenus) January 11, 2016
PSG just made @MIAuniverse's Fly Pirates shirt the most wanted jersey in the world https://t.co/vwOgTv3wY1
— sampo axelsson (@sampoaxelsson) January 11, 2016
Here is the video in full:
