KFC’s Imposter burger is coming
It seems as if vegans have been left out of the fast food game for too long. They might care about the environment and animal rights, but, just like everybody else, they sometimes want greasy, fried food, rather than being stuck with lentils and steamed vegetables all the time.
The good news for non-meat and dairy eaters, though, is that it appears to be changing. Following in the wake of the success of the Greggs vegan sausage roll earlier this year, KFC will now be trialling a vegan burger – a bespoke Quorn fillet coated in their original recipe herbs and spices, rather than crushed chickpeas and vegetables.
The new ‘Imposter’ burger will be available for four weeks in London, Bristol and the Midlands, starting on 17 June. It won’t be extortionately priced either: the new burger is £2.99 on its own, or £3.49 with a drink.
From 15 July too, KFC will also be trialling a vegetarian option – The Southern Fritter Stacker – in the same locations. It will be also be available as a burger, wrap or ricebox.
KFC’s Victoria Robertson commented: “We know… it’s unfair. Vegans have been cruelly denied the incredible taste of KFC up to now, which is why we’ve worked hard to perfect The Imposter – a vegan burger that the Colonel would be proud of.”
List of KFC restaurants taking part in the trial:
Bristol – Fishponds
Bristol Bradley Stoke
Bristol – Winterstoke Road
Bristol – Eastgate Retail Park
Bristol – Avonmeads Retail Park
Bristol – Shield Retail Park
Bristol – Keynsham
Bristol – Hengrove Leisure Park
Bristol – The Venue Cribbs Causeway
Birmingham – Great Bridge Retail Pk
Bloxwich – Leamore Lane
Cannock – Orbital Retail Park
Tamworth – Ventura Retail Park
Tyburn – Kingsbury Road
Walsall – Junction 10 M6 Services
Walsall – Park Street
Dudley – Merry Hill Food Court
Stourbridge – St Johns Road
Dudley – Merry Hill Drive Thru
London – Gloucester Road
