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Football

28th Oct 2020

Spanish government bans gambling companies as LaLiga shirt sponsors

LaLiga have issued a letter to clubs obliging them to terminate any shirt sponsorships with gambling companies, which applies to seven clubs in the league

Reuben Pinder

Seven clubs currently have gambling companies as their shirt sponsor

The Spanish government have issued a letter to all LaLiga clubs, obliging them to terminate all sponsorship contracts with gambling companies.

The ban on gambling sponsorship will also extend to stadium names.

The clubs have been told to cancel any contracts as soon as possible, before next season begins at the very latest.

Seven LaLiga clubs currently have gambling companies as their primary shirt sponsor: Valencia, Levante, Real Betis, Granada, Sevilla, Cadiz and Deportivo Alaves. They will now have to find new sponsors before the 2021/22 season begins.

The majority of Spanish clubs are reported to be furious with the government’s decision.

The government’s letter explains that gambling “has contributed to normalising an activity which leads to serious health and social risks.”

This decision will be a severe blow to the smaller clubs in the league, who are more reliant on commercial deals with gambling companies for a large proportion of their income. Valencia, one of the aforementioned clubs who will have to find a new partner, are already in financial dire straights, which saw them sell numerous key players and bring in no new recruits in the summer.

The likes of Real Madrid and Barcelona are already streets ahead of other Spanish clubs in terms of revenue and do not rely on commercial deals with gambling companies.

Thus far there is no indication that any club who struggles to replace their shirt sponsor before the deadline will be reimbursed by the government.