Cadbury’s have the Dairy Milk and Nestlé have the Kit-Kat. That’s how it has always been.
But now the tides could be turning in a way we never could have imagined.
Next time you’re in need of some four-fingered chocolate and wafer goodness at an unspecified mid-morning interval, you might have a strange new thing called choice.
That’s because Nestlé have lost a bid to trademark the Kit-Kat’s recognisable shape.
#BREAKING chocolate news: Nestle fails in its attempt to trademark the four-finger shape of a Kit-Kat. Cadbury now free to make a rival bar.
— Patrick Gower (@PatrickGower) January 20, 2016
The internet is already speculating about the name of the new bar, if Cadbury’s do decide to exercise their option.
@PatrickGower the Kopy Kat
— Peter Evans (@peterevans10) January 20, 2016
So, no luck with the trademark appeal but Nestlé still have kopyright on the name.
