Gordon Ramsay has branded fellow celebrity chef Michel Roux “bloody pompous” in a lengthy Twitter rant.
Ramsay did not take kindly to Roux’s decision to ban punters at his three Michelin starred restaurant, The Waterside Inn, from taking photographs of their food and posting to social media.
He and his brother, Albert Roux, had grown so tired of customers Instagramming their meals that they put up a card which reads: ‘No photos, please.’
“What are they doing? Maybe once during the meal you want to take a little photo of something because it’s unusual,” Roux told the Daily Mail.
“But what about the flavours? A picture on a phone cannot possibly capture the flavours.”
Well Gordon Ramsay, who is never afraid to speak his mind, clearly disagrees with the move to put a rule in place against frequenters’ tendency to celebrate their food by sharing pictures on social media websites.
“How bloody pompous! It’s a compliment to the chef the fact that customers want to take pictures of dishes they’ve paid for. It’s 2017!” Ramsay wrote on Twitter.
The 50-year-old, who recently showed off that he was in the shape of his life, then began replying to his followers and expanded on his opinion that Roux’s new rule was actually bad for business.
Exactly Bradly.it’s a free promotion they should be grateful for, can you imagine being asked not to take a picture of Ed Sheeran singing https://t.co/5Limp3ZK88
— Gordon Ramsay (@GordonRamsay) November 3, 2017
If I see a great looking picture posted, I’ll want to go and eat there immediately, he’s just an old fart who’s forgotten to move on ! https://t.co/t81hM7K5YF
— Gordon Ramsay (@GordonRamsay) November 3, 2017
The fact that even @MichelinGuideUK @guideMichelinFR are posting exciting pictures from there experiences is such a breath of fresh air… https://t.co/fiN7BIfeYw
— Gordon Ramsay (@GordonRamsay) November 3, 2017
It’s also a wake up call to us Chefs when we get it wrong ! https://t.co/znolwkGL76
— Gordon Ramsay (@GordonRamsay) November 3, 2017
Customers vote with their feet, pictures create huge followers and excite potential business https://t.co/NSlVHQHYws
— Gordon Ramsay (@GordonRamsay) November 3, 2017
How stupid, somebody’s forgotten customers are king…… https://t.co/ytE6HxZ28M
— Gordon Ramsay (@GordonRamsay) November 3, 2017
