If you’re squeamish you might want to look away now before the dentist gets his drill out, so to speak…
Argentine beer company, Salta, has equipped some of its country’s rugby players with a handy little tooth implant that doubles up as a bottle opener.
The campaign is 100% real and the chaps involved are genuine rugby players who lost teeth during matches.
The first part of the process saw the players getting a screw set in their gum, while the tooth-shaped opener was implanted two months later in a follow-up operation.
Be warned, you’ll see the implants going into the players’ mouths during surgery.
It’s certainly not for the faint-hearted – especially if you’re not a fan of the dentist…
Video via adsoftheworldvideos – YouTube
