Remember this iconic image?

The year was 2012, the picture was presidential, the moment was magic.

Barack Obama had just won re-election and his official Twitter account tweeted this warm embrace between the President of the United States and his wife, Michelle.

Perfect…

Cut to 2015…

The Conservatives look to have blown all election opponents out of the water, David Cameron is on the brink of being re-instated as Prime Minister, and this picture is…well, not exactly the look he was going for.

Cameron, in what looks like a possible attempt to recreate the iconic Obama image, proceeded to mash his face into his wife Samantha’s, poking his nose right into her eye. Smooth, Dave, real smooth…

David Cameron